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October 28 2011

Realising rural potential?

What are the threats and perhaps opportunities facing the rural economy? Rose Regeneration investigates.

With Chancellor George Osborne and the Governor of the Bank of England, Mervyn King, warning the economy faces a “choppy” recovery, the rural economy now at the heart of the Government’s Growth Review and the Autumn Spending Review out soon, what are the threats and perhaps opportunities facing the economy of rural England? Are the planned actions of this Government likely to stimulate our rural economy and if so are there enough resources available to make a difference? Rose Regeneration investigates.

Caroline Spelman certainly believes in the idea of a rural economy. In her speech at the Conservative Party Conference, she described how “for far too long the economy of this country has been unbalanced. Not just ‘north-south’, but ‘rural-urban’. It’s one of the factors that have brought us to where we are today. And we need to fix it”. Spelman went on to pledge investment in rural broadband, refocusing grants to promote rural enterprise and business start ups, and help for existing businesses to become more competitive and innovative through renewable energy and more sympathetic planning systems.

It is interesting that for a Government which has moved away from a commitment to reduce disparities in regional economic performance (the guiding principle of local economic development over the previous 20 years) her comments point towards the idea of reducing rural vs urban disparities. At the heart of the move away from policies which seek to invest in places to help their populations reach their potential is a belief that labour mobility ie encouraging people to move to the places where the jobs are, rather than vice versa is the key to economic resilience.

The Government signaled its shift away from concentrating on tackling the economic performance of places in its Local Growth White Paper which says: “Underlying our new approach is a belief that the role of the individual matters as much, if not more than the role of place.” So is Caroline Spelman’s commitment to developing the rural economy as a place a “blast from the past” advocating a return to “place theory” or is it really rhetoric likely to be overcome in reality by a return to the Norman Tebbitt mantra of people, in this case in rural places, getting on their bikes in search of work? Government seems to lack a clear way forward on these issues – is this symptomatic of having to balance the different values in any national coalition?

It is perhaps more interesting to reflect that the scope for any form of significant national intervention is practically constrained by the global downturn and its impact on Government spending overall. Spelman’s address comes alongside the release of ‘Spending Review: One Year On’ from PWC, setting out progress from the Treasury’s settlement in 2010. With spending decisions prioritised to support growth, fairness and public sector reform, the report highlights public anxiety and uncertainty about the future, with an expectation that the worst is still to come. The Report’s conclusion chimes with Spelman in suggesting that the best option for the Chancellor in the Autumn Spending Review (due November 2011) would be (to bring forward capital spending) to boost infrastructure. Yet labour market statistics released in October 2011 reveal an unemployment rate of 8.1% and 2.57 million unemployed (a 17-year high) and an announcement from the Bank of England that it intends to inject a further £75 billion into the economy through a mechanism called Quantitative Easing (QE).

So this think piece investigates two questions: 1) what impact will Government actions have on developing the rural economy and 2) Does it have the resources to make a difference?

Responding to these questions requires taking into account several strands of emerging policy and decision making. Firstly, the Comprehensive Spending Review, due in November, where it is thought George Osborne will outline plans for most Whitehall departments to make cuts of around 25% in an effort to remain on course to clear the country’s debts by 2015.

Secondly, the outcomes of the rural economy Growth Review which includes a Review Team and High Level Expert Panel within Defra to consider how to enable rural businesses to innovate and thrive and realise the value of natural capital. Interestingly, Rose Regeneration has discovered from Defra that the Panel is comprised of representatives from: the Commission for Rural Communities, OECD Rural Policy Committee, Cornwall Development Company, National Trust, Dairy Crest and the Centre for Rural Economies (Newcastle University).

Thirdly, the Local Government Resource Review being carried out by the Department for Communities and Local Government (CLG) which is looking at how the distribution of business rates and Formula Grant can be recast to deliver a more effective income stream for councils. This includes developing better incentives for local authorities to promote economic growth in their areas.

Fourthly, the outcomes of the consultation into the National Planning Policy Framework (which is looking to streamline national planning policy from 1,000+ pages and 47 documents into fewer than 60 guidance pages). The Framework includes a ‘presumption in favour of sustainable development’ which has divided opinion – from groups such as the National Trust and Campaign to Protect Rural England (CPRE) whom argue that the proposals could give developers the right to build across large swathes of the countryside, to organisations including the Country Land & Business Association (CLA) which wants to try and make development work sustainably, rather than finding reasons not to let it happen at all.

Fifthly, the Localism Bill (currently making its way through the House of Lords) includes a set of provisions around assets of community value and neighbourhood planning.

Sixthly, the Rural Policy Statement from the Rural Communities Policy Unit is eagerly awaited.

So we have a number of emerging policy issues to balance in coming to a judgment on the likely effectiveness of Government policy in stimulating rural economic development. We know that cutting public spending to the degree suggested disproportionately affects rural places which are more dependent on public sector employment (1 – nil), there is no doubt that building a rural component into the next stage of the growth review is a positive acknowledgement of the importance of rural areas (1-1), it seems likely that the changes to the business rate regime will disadvantage rural authorities overall (2-1), there is no doubt that without the changes to the planning system proposed in the NPPF rural England will continue to deteriorate economically (2-2), on balance I feel the Localism Bill will enable many affluent voices in communities to stifle economic development (3-2) and the Rural Policy Statement is likely to be a simple codifying of the “fall out arising from these other measures.

So it could be argued that overall it is a close run thing but looking across the whole agenda Government action on the economy is not likely to have a decisive overall impact specifically on rural economic development.

It is interesting to reflect on the rural component of the prime new drivers of local economic development – LEPS., Rose Regeneration (on behalf of the Rural Services Network) has analysed Local Enterprise Partnerships, their spatial distribution and implications for rural England. The Survey identified 11 LEPs with more than 50% of their population in predominantly rural local authority areas (Table 1).

Table 1: Rural Local Enterprise Partnerships

LEP Population in predominantly
rural authorities
Cornwall 100
Yorks & North Yorks 83
New Anglia 77
Marches 74
Swindon & Wiltshire 71
Greater PCamb/GPboro 69
Cumbria 64
Greater Lincs 63
Heart of South West 63
Oxford City Region 56
Humber 54

Thinking about LEPs in terms of both the percentage of rural population and overall numbers suggests that other LEPs which are in the top 10 of all LEPs in terms of their gross predominantly rural population share would see Derbyshire and Nottinghamshire, North East LEP, Kent and Essex and South East Midlands incorporated into the analysis. Rose Regeneration has also undertaken a baseline analysis of these 15 LEPs, looking at their Strategies and Business Plans, their board membership and meetings (including what they do or don’t say about rural matters!). Few have anything at all to say about rural economic development.

Looking at the correlation between the allocation of EZs and LEPs (Table 2), Rose Regeneration found of the 22 designated EZs, urban based LEPs had done slightly better (e.g. Liverpool has 2 EZs). 14 of the LEPs with a component of rural dwellers also have an EZ; although the majority of these are based in their urban parts (the two main exceptions are Alconbury and Newquay air fields which are located in significantly rural settings). However, thinking through rural/urban connectivities, there is a case that all these EZs may provide employment for their rural LEP residents.

Table 2: the relationship between Local Enterprise Partnerships and Enterprise Zones

Local Enterprise Partnership Enterprise Zone
First Wave
Black Country I54 and Darlaston
Derby, Derbyshire, Nottingham and Nottinghamshire Nottingham (Boots Campus)
Greater Birminghamd and Solihull Birmingham (Birmingham City Centre)
Greater Manchester Manchester (Airport)
Leeds City Region Leeds (Lower Aire Valley)
Liverrpool City Region Liverpool (Mersey Waters)
London London (Royal Docks)
North Eastern River Tyne and Nissan site
Sheffield City Region Sheffield (The Modern Manufacturing & Technology Growth Area)
Tees Valley Tees Valley Enterprise Zone
West of England Bristol (Temple Quarter)
Second Wave
Cornwall and the Isles of Scilly Newquay Aerohub
Greater Cambridge and Greater Peterborough Alconbury Airfield
Hull and Humber Humber Estuary Renewable Enery Super Cluster
Leicester and Leicestershire MIRA Technology Park
Liverpool City Region Daresbury Science Campus
New Anglia Great Yarmouth and Lowestoft
Oxfordshire Science Vale UK
Solent Daedalus Airfield
South East Midlands Northampton Enterprise Zone
The Marches Rotherwas Enterprise Zone
South East Sandwich and Harlow

Alongside the fact that the first round of Regional Growth Fund allocations were very urban focused and we still have no indication of the outcomes of the current round of applications it is probably fair to say at this stage that the “tools” to deliver economic development at the local level aren’t very sharp when it comes to rural issues.

This review leaves me reflecting on two points:

The first point concerns Growth – what does targeting growth in the countryside actually mean? What kind(s) of growth are we driving for? Amid the Environment Secretary’s call for a rural renaissance, many of the Government’s recently-introduced growth measures such as Enterprise Zones show in their design and implementation an urban bias. Is the Government really promoting a pro-growth agenda for rural areas? Is the Government taking up the Rural Coalition’s Challenge and thinking about offering rural residents better opportunities for work in their local communities? Not all growth is good and not all growth is bad, therefore, it is a question of what kinds of potentially valuable growth we want in rural areas (and ‘valuable’ to whom).

The second point concerns rural poverty. Whilst an individual can be classified as living in poverty if their income that is 60 per cent of median income in the UK, poverty ‘isn’t just about money; but can affect everything from an individual’s chances of getting a job to the age at which they die’: ‘those who ‘have’ consistently fare better than those who ‘have not’. The Rural Vulnerability Index (RVI) developed by Rose Regeneration, with support from the Rural Services Network, finds in rural areas a potentially counter-intuitive relationship between low wages and low levels of benefit claimants. That is, a significant proportion of urban areas exhibit a relationship between low wages and high benefit claimants – there being potentially less incentive to work – whereas in rural areas there are relatively lower levels of benefit claimants despite low wages. This suggests the operation of a more informal economy with people undertaking a variety of activities to ‘get by’. How do existing and emerging policy measures account for the informal economy?

Finally, lest you think we have dodged the second of the issues at the heart of this article, about the resources available to tackle rural economic development – perhaps Mervyn King’s comments on the nature of the economic “recovery” with which we started this article gives us the best clues – who said, of the current economic crisis, in a speech on 6 October:

“It is unfamiliar – that’s because this is the most serious financial crisis we’ve seen, at least since the 1930s, if not ever. And we’re having to deal with very unusual circumstances but react calmly to this and to do the right thing.”

For my money this means that whilst there is some scope for concern that the current measures for local growth being put in place by Government won’t have a huge impact on rural areas – the real issue people living and working in rural areas will face over the next 3-10 years is likely to be far more about economic survival in the face of a world recession, than the specific level of commitment by their local LEP to rural issues.

Ivan Annibal and Jessica Sellick have undertaken a variety of projects on rural economies and financial issues. These include: developing a rural vulnerability index for English Local Authorities and Scottish Towns, looking at levels of employment, job juggling and household income/vulnerability in rural England; economic impact studies of livestock markets; evaluating the impacts and achievements of community enterprises; and supporting community groups in running local services. Jessica will be taking part in a panel discussion on LEPs at the County Councils Network (CCN) annual conference on 22 November. Jessica can be contacted by email jessica.sellick@roseregeneration.co.ukor telephone 01522 521211.

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